I’m a designer based in beautiful Te Awa Kairangi ki Tai Lower Hutt, Aotearoa New Zealand, and driven by a need to help people. For over 20 years I’ve been hands-on crafting web and mobile experiences that cut out confusion, save time, and deliver satisfying, respectful solutions for millions of users.

Happy to chat about opportunities and future projects - Email / Linkedin.

My product design approach is summarised as Discovery - Understanding the needs, drivers and ability of customers, the team, and the business. Collaboration - Teamwork at every step, engaging with customers & experts, rationalising, prototyping, and testing. Progress - Balancing future plans with releasing the next meaningful step now. Always iterating and always learning.